Excellence in... Making your Organization SeniorWise

Excellence in... Making your Organization SeniorWise

Baby Boomers, the largest demographic ever in the history of mankind, are about to revolutionize how we view and deal with seniors as customers, patients, citizens, and staff. Are you ready?

Come learn how Seniors will impact the Canadian landscape and how you can benefit from, or cope with, this human tsunami.

How SENIORWISE® are you? (We'll let you know how you did later in this summary)

A) True or False: Approximately 20% of Canadians are over 65 years of age.

B)True or False: Growth scenarios suggest that in 10 years more people will leave Canada's workplace than enter it.

C) The 55 - 64 year old age group grew by what % from 2001 to 2006: 5%, 10%, 15%, 20%, 25%, or More


A) No…..not yet. Seniors now make up 13% of the total population
BUT, by 2026, one Canadian in five, or 20%, will have reached age 65.

B) True

C) More - 28%

Source: Statistics Canada

Course Content

  • How to get started; making the case for becoming SENIORWISE® 
  • The Senior Experience; how it can feel to be a Senior 
  • A review of the SENIORWISE® Guidelines 
  • Planning for effective implementation

Who Should Attend

  • Those responsible for retaining great employees 
  • Those responsible for meeting the needs of an increasing Seniors customer, citizen or patient base 
  • Those responsible for growing the business

Instructor Information

Catherine  Neville

Catherine Neville