Driving Canadian Competitiveness

The Standard-Bearer of Canadian Excellence since 1984

Excellence Canada

The National Quality Institute (NQI), the predecessor organization to Excellence Canada, and the Canada Awards for Excellence, were founded in 1984 by Industry Canada. The government correctly acknowledged the need to bring Canadian organizations a set of Standards focused on developing and sustaining a culture of quality and productivity which would drive Canadian competitiveness and provide the underlying structure to support intentional excellence.  Our purpose was to assist organizations as they implemented these standards and to recognize their commitment and ongoing accomplishments.

In 1993, we transitioned from a government agency to a fully self-sustaining, registered not-for-profit organization, and in 2012, our name changed to Excellence Canada. Our Standards have continuously evolved as our country has evolved but our mission and purpose remain the same-as the standard-bearer of Canadian excellence in 2025, we exist to help Canadian organizations be better at what they do. To be more productive. To offer organizations the tools they need, together with a progressive pathway to sustainable excellence and improved competitiveness.

For over 40 years we’ve stood with, and behind, Canadian organizations of all sizes, across all industries, and across all sectors of the economy. Today we continue to proudly stand for Canadian competitiveness and for all the things that drive it.

Why Others Work With Us

Enhanced Competitiveness

Excellence Canada helps organizations build a strong foundation for sustainable success, giving them a competitive edge in their industry.

Boosted Productivity

By streamlining processes and optimizing performance, Excellence Canada enables organizations to improve efficiency and maximize results.

Commitment to Excellence

Excellence Canada provides the tools, assessments, and support needed to achieve world-class standards in leadership, strategy, and operations.

Driving Innovation

Through proven frameworks and expert guidance, Excellence Canada fosters a culture of continuous improvement and creative problem-solving.

Elevate Your Success with Excellence Canada

Unlock your organization’s full potential with Excellence Canada. Gain a competitive edge, boost productivity, and foster innovation to stay ahead in today’s dynamic market. Discover how our nationally-recognized  frameworks can drive your success while elevating and sustaining your performance. 

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Join these and many other organizations as members of the Canadian Excellence Community